How to connect Semrush to OpenClaw
Connect Semrush to OpenClaw in one click. 15 Semrush tools your agent can call from chat. No API keys.
ClawLink gives OpenClaw a more practical Semrush setup than rolling your own integration. Instead of building auth, token refresh, and tool wiring yourself, you connect once and start using real Semrush actions from chat.
Semrush MCP for OpenClaw
Looking for a Semrush MCP server for OpenClaw? ClawLink connects Semrush to OpenClaw and exposes 15 Semrush tools your agent can call over MCP, with hosted auth and nothing to run or maintain yourself.
Install the Semrush skill
Copy this prompt into OpenClaw, or open the skill on ClawHub.
Setup
1Install ClawLink
Add the plugin to OpenClaw once.
- 2
Connect Semrush
One-click OAuth in the dashboard.
- 3
Use it from chat
Ask OpenClaw in plain English.
What OpenClaw can do with Semrush
- Data & Analytics — 15 tools ready for OpenClaw.
- Common actions —
semrush_keyword_overview_one_database(Keyword overview one database),semrush_keyword_difficulty(Keyword difficulty),semrush_competitors_in_organic_search(Competitors in organic search),semrush_domain_organic_search_keywords(Domain organic search keywords),semrush_domain_organic_pages(Domain organic pages),semrush_backlinks_overview(Backlinks overview),semrush_backlinks(Backlinks),semrush_domain_vs_domain(Domain vs domain),semrush_authority_score_profile(Authority score profile),semrush_batch_keyword_overview(Batch keyword overview),semrush_organic_results(Organic results),semrush_phrase_questions(Phrase questions). - More tools — 3 more Semrush tools after you connect.
Just ask in plain English
On it. Using Semrush.
Example prompts
Use Semrush to keyword overview one database and walk me through the result in plain English.
Use Semrush to keyword difficulty and walk me through the result in plain English.
Search Semrush for what I need, summarize the results, and tell me the next best action.
Search Semrush for what I need, summarize the results, and tell me the next best action.
ClawLink vs. building it yourself
The alternative to ClawLink is usually manual API key setup plus your own token handling, permission troubleshooting, and tool plumbing for OpenClaw. That is fine if you want to build and maintain the integration yourself. Most teams just want Semrush working from chat.
| Manual | ClawLink | |
|---|---|---|
| Credential handling | Collect, validate, store, and rotate the Semrush API key yourself, then make sure every tool call uses the right account. | Users complete the hosted ClawLink setup once and the connected Semrush account becomes available to the agent without you building credential management. |
| Ongoing maintenance | You own refresh logic, permission debugging, environment config, and every provider-specific edge case for Semrush. | ClawLink handles the repetitive integration plumbing so your team can focus on the workflow instead of the infrastructure. |
| Agent usability | You still need to expose the right Semrush actions to the runtime in a format your agent can reliably use. | 15 tools for Semrush are already exposed through ClawLink, so the agent can read and act from chat immediately. |